Skift Take We said all along that major hotel chain buy-in would go a long way toward determining the trajectory of Tripadvisor Plus. Now it appears that big hotel brands may participate, but the subscription program is scaled back and much less compelling. Dennis Schaal In a stunning reversal, just three months after officially launching the Tripadvisor Plus subscription program in the U.S., Tripadvisor bowed to hotel chain concerns and will transition the offering from immediate discounts on hotels when subscribers book an accommodation to cash-back after check-in. The change, which begin to take shape in the fourth quarter, seemingly takes the wind out of the program. Consumers obtained an…